Somm's List

Pierre Costa

Wine brings people together.
MIT Sloan School of Management. Cambridge, MA. Digital Marketing Analytics
University College Dublin. Dublin, Ireland. Masters in e-Business
Wine and Spirit Education Trust. Level 4 Diploma in Wines and Spirits
Court of Master Sommeliers . Level 2 Certified Sommelier
Wine and Spirit Education Trust. Level 3 Award in Wines and Spirits
Associação Brasileira de Sommeliers. Sao Paulo. Professional Sommelier
Sao Paulo State University. Rio Claro, Sao Paulo, Brazil. B.Sc. in Mathematics
Sonoma State University. Adjunct Professor
SommDigital. Napa. Founder
Delicato Family Vineyards. Napa, CA. Pricing Analyst
Inglenook Winery. Napa, CA. Export Sales
Naked Wines. Napa, CA. Business Analyst
Bon Appetit. Malahide,Dublin, Ireland. Head Sommelier
La Pastina/World Wine. Sao Paulo, Brazil. Sales Rep
Cafe Journal. Sao Paulo, Brazil. Head Sommelier
Zucca Restaurant. London, UK. Bartender
Digital Marketing
Predictive Models
Wine Educator
Wine Judge
Wine Writer
Wine brings people together.
I have had my ups and downs with wine. I didn't drink until I finish college. My first wine experience was in London where I worked for a small Italian restaurant, Zucca. The head bartender, Sasha, offered me a glass of Immensum (Candido). The wine was so smooth and full of fruit that I start drinking wine after it. Years later, I switched career to tech. Then I moved to Napa (irony). Only after I won a blind tasting competition, I realized that I shouldn't have left the wine industry.
Pierre Costa
Pierre Costa
Napa, CA
United States


I am a Brazilian born sommelier with international background. I started my wine career as bartender in a small Italian restaurant in Notting Hill, London. When I went back to Brazil, my first project was to build a 10.000 bottles wine cellar at Café Journal in Sao Paulo that would become one of the best wine bars in South America. Years passed, I moved to Ireland to become the head sommelier for the star Michelin restaurant Bon Appetit in Dublin.  In the same year, I had an article published by Decanter magazine.  A few years later, I moved to Napa and joined Inglenook in 2014 as Wine Educator and shortly after I was promoted to Sales.  It was good way to come back to wine and I ended up winning the Top Taster blind wine tasting competition at Flavor! Napa Valley in the same year. As a Certified Sommelier through the Court of Master Sommeliers and currently a WSET Diploma student, I hold a Masters in Electronic-Business from University College Dublin and Mathematics degree from Sao Paulo State University. 
Now I have my own consultancy combining my two passions: wine and digital marketing.